Thank you for your considerations concerning Anne’s business idea. Congratulations, you did a good job!

However, what we did not tell you beforehand was that the objective was to make you think critically on an idea that was presented to you. In fact, this scenario is an adaptation of one real-life start-up company, that is rapidly becoming very successful and has sold its product to several online retail companies.

Reflecting about the answers you gave, now that you know that this case is a real company and it did happen, would this have changed your answers? Why?

Share your ideas and opinions in the forum below.

Assess your idea

Share your ideas and opinions by clicking on "Reply"in the post below!

{discussion:Week 2 - Assess the idea - Part 4}