Section: Week 4 - Branding design within multichanneling strategies | Content Branding and Digital Storytelling for CCIs | POK

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Section outline

Week 4 deepens the concept of designing and communicating the brand identity through visual and tangible features such as graphic, retail and event design. moreover, you will analyze how brand identity relates with new technologies.
- Select activity Week 4 - Intended Learning outcomes
  
  Week 4 - Intended Learning outcomes Page
  
  Students must
  
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- Select activity Brand Identity: from Visual Identity to Identity
  
  Brand Identity: from Visual Identity to Identity Page
  
  Students must
  
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- Select activity Identity through Graphic Design
  
  Identity through Graphic Design Page
  
  Students must
  
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- Select activity Identity through Space Design
  
  Identity through Space Design Page
  
  Students must
  
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- Select activity Brand Identity and new technologies
  
  Brand Identity and new technologies Page
  
  Students must
  
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- Select activity Identity through events' design
  
  Identity through events' design Page
  
  Students must
  
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- Select activity Quiz - Week 4
  
  Quiz - Week 4
  
  Students must
  
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  Receive a grade
  
  Receive a passing grade