Retail and Service Experience Design for CCIs
Section outline
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Week 1 aims to offer key aspects of smart retail scenarios especially related to omnichannel experiences and customer journey.
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Week 2 offers foundations of retail scenarios and retail experiences strategies applied to fashion.
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Week 3 tackles key aspects of retail metadesign projects and concept retail in real spaces.
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Week 4 deepens the concept of store atmospherics and visual merchandising, deepening concepts of immersive heritage experiences.